ICY is a streetwear brand and design studio under the American Branding Agency.
Our brand mission is to create a global movement and platform to inspire, empower, and collaborate with young creatives.
Our goal is to work with a major retailer and disrupt the marketplace by being a brand that is bigger than life. To do so we will combine innovative designs with powerful consumer experiences. Hinged on empowerment, education and community outreach every product we create will be connected to a give back component. Our focus on community building and educational programs make us ideal for retail and brand partners looking to connect to youth culture across the globe.
Our distribution will flow around the world from NYC to Paris to Australia. Our goal is to create the impact of a boutique brand in mass distribution. Our advantage is our connectivity the most influential people in music, entertainment, and culture. We also have proven track record for creating powerful product stories, generating billions of impressions, and hundreds of millions in sales.
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